by Elyse Menger | Apr 2, 2020 | Data Releases
The 20A AGS data release, on schedule for the end of the month, will include a full update to the GfK MRI dataset to the latest released survey. As with every release, the content of these variables can change, especially those related to individual brands, stores, or...
by Elyse Menger | Apr 2, 2020 | Covid-19 and Data
While precise data on the COVID-19 crisis are rather difficult to come by, and are often of rather suspect quality, there are some things that we seem to have learned. The virus is likely considerably more contagious than your typical seasonal flu, with steeply rising...
by Elyse Menger | Apr 2, 2020 | Snapshot API
Demographic reports can often be difficult to interpret, largely because on their own they lack context. The benchmark on a report is used to introduce that context, but often fails because it is simply a national or state average. Snapshot offers a full range of...
by Elyse Menger | Mar 26, 2020 | Why AGS
For over 30 years, clients have been working with MarketMAPS & GbBIS to create an understanding of the impact of geography, location and demographics on their organization. They use our products and services to apply that understanding to better manage operations...
by Elyse Menger | Mar 26, 2020 | Census
Forget April 15th, for AGS the key date this year is April 1st, the day the census is officially conducted. For most people, the survey instrument came in the mail mid-March, delivered by address each with address specific logon credentials. “Filling out” the census...
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